Karen Born, PhD is Knowledge Translation Lead for the Choosing Wisely Canada campaign. She is responsible for the dissemination of campaign content to patients and the public and the integration of Choosing Wisely Canada into medical education. Karen also organizes the Choosing Wisely international Collaboration, bringing together more than twenty countries with Choosing Wisely campaigns. Karen is a co-founder of the health care policy blog, www.healthydebate.ca. Karen teaches on knowledge translation, health policy, patient safety, quality improvement and value.